Here’s why your SMB needs a business continuity plan

A variety of untoward events can disrupt the operations of small- to medium-sized businesses (SMBs), including natural disasters or cyberattacks. These incidents can cause SMBS to lose revenue, or in some extreme cases, close permanently. Fortunately, having a concrete business continuity plan (BCP) in place will help your business recover quickly after a disaster.

6 Ways to enhance your website’s design

Making an outstanding website is not just about aesthetics. It’s also about giving site visitors and customers a great user experience while they browse your products and services. Having a good website is especially important now that people spend way more time browsing and shopping online than ever.

Top reasons why business continuity plans fail

In the event of a disaster, businesses must make sure that their servers and data are safe. Many companies, however, wrongly assume that merely having data backups guarantees business continuity. Here are other top mistakes companies should avoid when preparing for the worst-case scenario.

How ready is your business for hurricanes?

As hurricanes are a common event in many areas of the United States, business owners must take steps to secure their data. In this blog, we provide steps that will help you quickly recover your data and get back to business following a hurricane.
Determine recovery hierarchy
Certain parts of your IT system are more mission-critical than others.

Investing in new IT? Avoid these 5 mistakes

If you want to improve your business’s performance, then investing in new technology can be a big step in the right direction. For instance, just upgrading your servers can boost your team’s ability to multitask and handle more complex projects. However, buying new tools and solutions will not give you the results you want unless you avoid these mistakes.

How a cloud-based OMS can help eCommerce businesses

Cloud-based order management systems (OMS) have plenty of useful features that can help any eCommerce business boost their sales. But this is just one of the many advantages these tools offer. Read on to learn more about the business benefits of deploying an OMS.

First off, we need to clarify that an inventory management system is not the same as an order management system.

How virtual reality helps small- and mid-sized businesses

Many people associate virtual reality (VR) with gaming, but its applications don't stop there. You might not know it, but the immersive sensory experiences VR can provide are helping businesses in wonderful ways, too.
VR training
Virtual hands-on training has been proven to be much more effective than in-classroom or e-learning methods.

How to leverage technology to increase efficiency

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much easier to accomplish. So if you’re looking to increase staff efficiency, incorporate technology into your daily operations with the following methods.

Why marketing automation should be a top priority for SMBs

It can be challenging for small- to mid-sized businesses (SMBs) with limited resources to get their marketing efforts off the ground, but marketing automation can help them gain a competitive edge and achieve success easier. By automating repetitive tasks and marketing more effectively on multiple online channels, you save money and provide a better experience for your customers.

Attract customers with these 7 types of video content

Do you want to bolster your marketing campaigns? Then create videos and post them on social media. It doesn’t take much to make videos — you can finish high-quality ones using your smartphone and accessible video editing software. This makes them one of the most cost-efficient ways to target and convert potential customers.