While there is a lot of information out there about how to gain value from LinkedIn, most of it is aimed at large companies or individuals. Some of this information can be useful, but some of it can cause you to make mistakes that present your business in the wrong light.
Microsoft Word has become the top choice of many businesses when it comes to word processing. Its capabilities go far beyond basic document editing - you can use Word to create professional documents such as invoices, statements, proposals, and even incorporate data visualization tools to add tables and graphs to your documents.
When it comes to Internet security, a reported 87% of small businesses have no security policies in place at at all. And considering that employee error is one of the most common causes of an online security breach, it makes sense to have rules in place that your staff need to follow.
Power outages, disasters and other disruptions happen. And thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here are five common business continuity strategies that many companies rely on.
When and if disaster strikes, is your business going to continue to operate and cater to customers despite a possible long-term hardware failure or a network disruption? If you answer no or are not even sure what to do, you are part of a majority of business owners who have not considered disaster preparedness and the crucial role it plays in business survival.
When it comes to the online security of their business, many SMB owners consider it an afterthought. They think their business is too small to be of any concern to cyber criminals, and there’s good reason for this mentality. How often are security breaches to SMBs listed in the news? Rarely.
For some owners, business intelligence is the bane of their business. Staring at complex charts and graphs and trying to make sense out of them can be a major headache. But what if there was a way to simplify your data even more? Believe it or not, it is a possibility.
Are you confused on just how to measure the value of your company’s social media? Don’t worry about it because you are not alone. While there is a lot of information out there in regards to the subject, it is something that experts still don’t necessarily agree on.
Whether it’s a child trying to convince you to buy ice cream or one of the hundreds of soda advertisements you see every year, repetition is a common tactic used to incite people to take action. Sometimes you may not even notice the repetitive messages you’re receiving, like in the case of advertisements, while sometimes this persuasion method is blatant and annoying.
There’s more to social media marketing than using Facebook, Twitter, and LinkedIn. YouTube has rapidly grown from a small video sharing website for amateurs to the largest online video platform in the world. It offers an incredible opportunity for businesses to reach out to their current and potential clients through personalized, engaging videos.
