“We are living in a digital world, and healthcare practices need a URL”. If Madonna could change the lyrics of her 1984 classic to speak to the healthcare industry, she may have sang something like this. A URL is just one facet of the digital strategy that hospitals and private practices alike will need to adapt if they wish to remain competitive in today’s world.
Most small and medium sized businesses have a tight marketing budget - especially when it comes to social media. So if you’re looking to get noticed on Facebook, you may be reluctant to spend cash on an ad campaign. Luckily for you, there are several ways you can market your business on Facebook that won’t cost a dime.
The speed and quality of internet connections continue to offer SMBs more opportunities for reaching customers and clients. One of the most recent innovations is live video streaming, an inexpensive and convenient way to increase your business value and diversify your services portfolio.
Not every business owner who migrates to the cloud achieves great results. As much as the service is touted with words like “freedom”, “productivity” and “collaboration”, realizing the full benefits of these words is not a given. So if you’re thinking about transitioning to the cloud, how can you ensure you optimize the technology for your business? Well, it all starts with your attitude before migration.
Like all things man-made and otherwise, business continuity plans are not perfect. They too have pitfalls that can result in your business's failure if not accounted for immediately. Don’t blame it all on the IT guy, as often times the way a system is designed can also have loopholes.
A recent initiative to give healthcare patients access to the notes their doctor or clinician writes about their visit is continuing its meteoric rise across the country. OpenNotes began a few years ago by researching the benefits of allowing patients to have access to their doctor’s notes.
Unfortunately, we’re confronted with new web security threats every day, and today is no different. Experts have exposed a flaw in ImageMagick, one of the internet’s most commonly used image processors, that could put your site in harm’s way. By learning more about this vulnerability you’ll take the first step toward better protecting your content.
SMBs see a lot of benefits to utilizing browser-based software, but generally avoid implementation for privacy and security concerns. Microsoft has finally addressed these issues by allowing businesses to host Microsoft Office locally. Popular pieces of software that usually take up a lot of space can now be securely accessed through a private cloud.
It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. Even after hours of compiling the best 140 characters your company can think of, are you still not getting any hits? There are many tricks to maximizing your tweet’s exposure and if your company’s Twitter account is hungry for retweets, consider using a few of these tactics to increase your chances.
Microsoft Word has become synonymous with document creation in businesses, schools and pretty much anywhere that wants to create electronic text documents. Despite more than one billion users worldwide, several of its most useful productivity features are still unknown to the average consumer.
