Data is the lifeblood of organizations, and business intelligence (BI) acts as the circulatory system, ensuring the smooth flow and utilization of this vital resource. By integrating data from various sources, such as internal databases, customer interactions, and external market data, organizations can gain a comprehensive view of their operations and make informed decisions.

Business intelligence (BI), also referred to as big data, refers to the capture, aggregation, and analysis of large amounts of data. Such data can be used to help organizations make better decisions about all aspects of their business. In recent years, BI has been applied to the healthcare industry with great success.

In the healthcare industry, mistakes lead to misdiagnoses, improper medical treatment, and, inevitably, hospital readmissions. But business intelligence (BI) is changing that by equipping healthcare professionals with powerful real-time information.

At its core, BI software is all about data analytics.

Business Intelligence (BI) has conventionally been limited to big business; only they can afford pricey experts with specialist knowledge who can leverage BI’s value. But the rise of self-service BI tools has leveled the playing field, allowing small- and medium-sized businesses (SMBs) to get in on the game too.

If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), it’s time to think again. While it’s true that in the past you needed the help of pricey specialists to really delve into BI, these days a range of self-service tools mean that small- and medium-sized businesses can do much more by themselves.

Business Intelligence (BI) software has helped thousands of small and medium-sized businesses around the globe increase profits and improve efficiency. If you think your business will enjoy similar success by simply installing some software you are sorely mistaken.