More teenagers are leaving Facebook for other online platforms that feature images or videos and give them more control over who can be their friends. Based on a new Pew Research Center survey, only 51% of US teens are using Facebook. By contrast, 69% of US teens were reported to be using Snapchat, 72% Instagram, and 85% YouTube.
More teens leaving Facebook for other sites
Ways to leverage social media for your business
Do you, as a brand new business owner, know how to take advantage of social media exposure, especially if no one has any idea what your new business is all about? The truth is, you can succeed with social media, even if you have what could be perceived as a small, newbie brand.
HIPAA Requires Careful Social Media Posting
Healthcare providers that use Social Media can interact with their patients, advertise new services, and quickly communicate urgent announcements or messages. There's immense potential for it to improve care, but also to expose patient-specific information.
Social Media Policies In The Workplace
Back in November, the National Labor Relations Board issued a Complaint alleging that an employer illegally terminated an employee who posted disparaging remarks about her supervisor on her personal Facebook page. The posting referred to her supervisor as a “psychiatric patient” and used several vulgarities, which resulted in other employees chiming in (Associated Press, November 2010). While the Complaint is only an accusation and not a formal ruling from the NLRB, the repercussions of this action are critically important for employers of both unionized and non-unionized employees alike. Many employers are now reviewing their social media policies with a view to determining what they can lawfully prohibit employees from posting online. Although we cannot provide any legal advice, one of the things we can help our clients with is establishing an acceptable use policy that outlines how employees can use company resources, such as their e-mail, Internet and electronic equipment. We can also help by setting up monitoring software that can either allow management to govern employee access to certain web sites, such as gambling, porn, career sites, etc., or block employees from those sites all together. If you want to keep employees focused on being productive at work, then give us a call for a free consultation and trial of this software. Who Else Wants To Win A $25 Gift Card? “Take my monthly Trivia Challenge and you could win too!” The Grand Prize Winner of last month’s Trivia Challenge Quiz is…drum roll please… [name of winner and town]! They were the first person to correctly answer my quiz question from last month: In 1657 the first chocolate shop opened up in what city? a-London, b-Vienna, c-Amsterdam, d-All of the above The correct answer is (a) – “London.” Congratulations, [winner name], you’ve won a [$25 Gift Card]! Now, here’s this month’s trivia question. The winner will receive a gift card to [NAME OF STORE OR RESTAURANT]. According to legend, what did St. Patrick drive out of Ireland? a-Witches, b- Leprechauns, c-An SUV, d-Snakes Call me right now with your answer! XXX-XXX-XXXX
Should you worry about Facebook’s breach?
Facebook is the most popular platform for developing brand awareness because it allows businesses to target users based on what they have posted in the past. But after the recent data breach scandal, is your data still safe? Read on to find out if you need to worry about your privacy.
3 tips to maintain a secure Facebook account
In March 2018, disturbing reports circulated on the web that revealed a company named Cambridge Analytica harvested confidential details of 50 million Facebook accounts. If you’re concerned that your private details are being passed around by private companies, consider the following 3 tips to maintain a confidential Facebook profile.
How Facebook’s News Feed tweaks affect you
Facebook’s newest action can mean bad news to businesses. The company had announced its decision to screen its News Feed to include less content from publishers and businesses and more from your loved ones. This comes after the allegations of how social media has unconsciously shaped people’s opinion and mental well-being.
Top tips for optimizing your Google reviews
Google has made reviews more visible within its search results, which means that online reviews will have a massive impact on customer behavior and your company’s search performance. If you’re not taking the time to generate good reviews from prominent sites, your business may not get enough customer attention to stay afloat.
A beginner’s guide to creating Facebook ads
No one can deny that social media has become a powerful online marketing channel. It’s cheaper, less complicated, more effective, and…a lot cooler. The numerous benefits are especially advantageous to small businesses that don’t have print or TV ads.
Group voice call now possible on Facebook
With communication apps such as Skype, WhatsApp, and Slack aiming to conquer audio and video calling, what is a social networking giant like Facebook to do? In a move to enhance its already ubiquitous Messaging app, Facebook is all set to follow suite and occupy a space alongside some of the most dominant VoIP apps in the market, particularly in desktop group video calling.
