Do you, as a brand new business owner, know how to take advantage of social media exposure, especially if no one has any idea what your new business is all about? The truth is, you can succeed with social media, even if you have what could be perceived as a small, newbie brand.
Ways to leverage social media for your business
5 ways to get the most from social media
Regardless of your company's size, social media marketing is a fickle tool you can't afford to ignore, especially if your business targets Generation Z customers. Read on to discover five ways to get the most out of your social media.
#1. Choose the right platform
Between Facebook, Twitter, Instagram, YouTube, and LinkedIn to choose from, you may be tempted to sign up for more social media accounts than you’re ready to manage.
2018: The year of social media
Big-name social media platforms such as Instagram, Facebook and Snapchat are more interactive and responsive than ever. However, these platforms now have a plan to move another step forward in 2018. Here are the top 5 trends you should watch out for this year.
New SMB dashboard app from Twitter
If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous.
7 Ways to get more retweets
It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. Even after hours of compiling the best 140 characters your company can think of, are you still not getting any hits? There are many tricks to maximizing your tweet’s exposure and if your company’s Twitter account is hungry for retweets, consider using a few of these tactics to increase your chances.
What are Office 365 Connectors?
Recently, Microsoft announced a new feature in Office 365 Groups called Connectors. As part of their new openness mantra, Office 365 Connectors allows you to connect with popular third party services without ever having to leave your Outlook client. This means relevant content and updates that you want are sent immediately to your group feed, making workflow more seamless.
10 Tools to help you get ahead in social media
Social media marketing can be time consuming. You may spend hours upon hours trying to get it right and still see little growth in your followers. So what can you do to be more effective and save time in the process? Here are ten tools that can streamline your social media efforts and even offer guidance.
Why Line Is the App of Choice in Iran
What would you do if you couldn’t access Facebook, Twitter, Instagram or any of the other social media platforms that you rely on to keep you up-to-date with the ins and outs of your friends’ lives, current affairs and celebrity gossip? Would you miss it or would it be a blessing in disguise? If you’re tempted to think the latter, think for a moment about those countries where their citizens don’t have the choice.
Twitter’s cyber attack warnings
While a small number of Facebook and Google users have, in the past, been warned that their accounts may have been hacked into by something called a “state-sponsored actor”, users of social media platform Twitter have largely escaped unscathed by the phenomenon.
Twitter @ Five: Continuing to be a Powerful Social Marketing Tool
Five years is a relatively short time to grow from a virtually unknown website to what is now one of the most effective social networking platforms on the web today. And businesses will be better off taking advantage of all that Twitter can offer internet marketing campaigns. Social networking and “microblogging” site Twitter turned five years old recently, a testament to how effective this kind of approach to social networking is. And in those five short years, the number of users has ballooned to up to 200 million, sending around 140 million tweets a day around the world – and the number continues to grow. March 21, 2006 marked the day Twitter co-founder Jack Dorsey sent the first ever tweet that read, “just setting up my twttr.” Since then, people have used the service to broadcast all sorts of things, provided they stay within the 140-character limit – from what they ate that day to updates about news and current affairs. Much more relevant to businesses, though, is how Twitter has become an integral part of internet and social media marketing. Twitter offers a plethora of advantages that enable businesses to share information on the web much faster than traditional means. And it’s not only for small businesses. Big organizations such as ESPN (@espn, 1,098,906 followers), Dell (@DellOutlet, 1,581,201 followers), and Amazon (@amazondeals, 204,838 folowers) use Twitter’s wide reach and large audience to update about promotions, events, and other information. Twitter enables businesses to get in touch with audiences and gain feedback almost instantly. It’s a win-win deal – clients get to say what they want in a short, brief 140-character tweet, and businesses can respond and make the necessary improvements very efficiently. Twitter also helps direct more traffic and visitors to websites and gives the impression of a hands-on, responsive service (provided website updates are timely and relevant). The platform on which Twitter operates makes for a fast-paced exchange of information that, with the right marketing strategies, can be very advantageous for businesses. If you want to know more about how to harness this very effective medium to beef up your internet marketing efforts, give us a call and we’ll be happy to sit down with you and create strategies that meet your needs.
